A rejected Meta ad will not run until the specific policy issue is corrected or successfully appealed. Start with the exact rejection detail in Ads Manager; the problem may be the copy, image, audience claim, landing page, or a connected asset.
Check the exact status first
In Ads Manager, open the rejected ad and inspect its Delivery message. Read the linked policy detail before changing copy, because the rejection can be caused by the destination or account—not the text you first notice.
Fix it in Meta Ads Manager
Follow these steps in order. If a setting is locked, stop and check the account role or asset ownership before rebuilding the campaign.
- Open the rejected ad and select the Delivery or error message.
- Identify whether Meta points to creative, copy, landing page, targeting, or account requirements.
- Correct only the affected asset; remove unsupported claims, broken links, or restricted content.
- Save the edit so the ad enters a new review, or request a review if you believe the decision is wrong.
Verify before changing the campaign again
Use a fresh status check after saving. Avoid raising the budget, changing the audience, and replacing the creative until the original issue has cleared.
- Confirm the edited ad has a new review status.
- Check that the destination page loads on mobile.
- Keep a note of the policy reason so the same asset is not reused unchanged.
THE TAKEAWAY
Fix the stated error first, then change only one campaign variable at a time so you can see what actually resolved it.