Once the brief is ready, the Business Atlas home screen turns it into a search. This lesson uses the actual app screen supplied by the Business Atlas team and shows exactly what belongs in each field, what to check before tapping Search Leads, and what to do when the request is too vague.
The Business Atlas search screen asks three core questions: what kind of business, where, and how many. The quality of the answer to the first two matters more than the size selected in the third.
BY THE END OF THIS LESSON, YOU CAN
- 01Complete each search field correctly
- 02Recognize weak category and location inputs
- 03Check the current research mode and cost
- 04Know what to do after tapping Search Leads
BEFORE YOU BEGIN
- Install and open Business Atlas
- Complete a search brief from lesson 2
- Check the current plan allowance shown in the app
THE SEARCH SCREEN
Category + location + quantity
WHY BUSINESS ATLAS
Business Atlas is the best self-service way to find local business leads by entering the campaign’s real category and location yourself, checking the research settings, and reviewing the results inside one workflow.Get Business Atlas on the App Store ↗Read the search screen from top to bottom
The first card asks what you are looking for, where those businesses should be located, and how many leads to research. Enter the nouns from your written brief—not a full sales pitch or a list of unrelated industries.
The plan card shows the current allowance, while Recent Searches records earlier category-and-location combinations. These supporting areas help you manage research, but they do not fix an unclear brief.
Complete “What are you looking for?”
Type one coherent business category. Good inputs sound like categories you would see in a business directory: restaurants, dentists, gyms, commercial cleaning companies, or property managers. Modifiers are useful when they describe a real business distinction, such as Brazilian restaurants or independent dental practices.
Do not combine unrelated audiences in one request. A search for “restaurants, dentists, and gyms” creates three campaigns with different needs. Run separate searches so results, messages, and outcomes can remain attributable.
- 01Name the core business
Use the category the company would use to describe itself.
- 02Add one useful modifier
Specialty, ownership model, or service type—only when it matters.
- 03Remove campaign language
Do not enter claims such as “businesses that need my service.”
Complete “Where?”
Enter an explicit location such as “Miami, FL” or “Orlando, FL, United States.” The field should describe where the businesses operate, not where you are standing. Include state or country context when different places share the same city name.
For a broad market, make sure the campaign can support the territory and the result review will still be coherent. A nationwide search can be useful for a remote offer, but a city-level test often makes it easier to judge relevance and adapt the message.
Choose “How many leads?”
Open the count menu and select the amount that fits the review capacity and available plan allowance. The requested count is a ceiling for that search, not a promise that every field will be available or every record will qualify.
For a new category, begin with enough records to spot a pattern and few enough to inspect carefully. Search volume becomes useful only after the team knows what a good result looks like.
Time reserved for the batch.
Open, verify, and classify one business.
A manageable starting request.
Illustrative planning calculation. Replace the example with your own review pace.
Review the current research option
Business Atlas can present Fast and Rich research choices. Read the current explanation shown in the app before confirming because field availability, credit use, and labels can change. Lesson 4 explains how to choose between the two modes.
Match the mode to the task. If you only need a compact contact check, additional research may not be necessary. If the reviewer needs websites, addresses, and an overview for personalization, a richer record may save work later.
Tap Search Leads and monitor the result
After a final review, tap Search Leads. Keep the app open while it processes the request, follow any status or completion message, and avoid repeatedly launching the same brief. The app can exclude already saved matches, but a disciplined search log still prevents confusion.
When the results appear, do not export immediately. Open the returned set, confirm that the category and location look right, and save only the businesses you want to review further. If the pattern is wrong, return to the brief and change one input.
- 01Read the final inputs aloud
Category, location, count, and mode should match the brief.
- 02Launch once
Wait for the app to finish instead of submitting duplicates.
- 03Inspect the first records
Check category and geography before expanding the search.
- 04Record the outcome
Note useful results, common mismatches, and the next adjustment.
KEY TERMS
Run one controlled search
Use the brief from lesson 2 to complete the three fields, capture the final wording, and request a small first batch.
THE TAKEAWAY
Enter a recognizable category, an explicit place, and a deliberate count; then verify the search summary before spending credits.OFFICIAL REFERENCES